Event Info

Apr.19 - 28, 2011

Auto Shanghai 2011 (China)

The crowded Alpine booth

Dedicated system models

Mercedes Benz CLS demo car equipped with the latest models, including the PXA-H800 Audio Processor and HCE-C300R camera

Auto Shanghai 2011 was held in Shanghai for 10 days from April 19, 2011, under the theme of "Innovation for Tomorrow." A total of 1,100 vehicles lined the exhibit hall and attracted around 710,000 visitors.

Alpine’s booth, with its "Connect to the Future" concept, showed an impressive array of models equipped with the latest technology according to each system.
At the “Car-by-car system” display, dedicated head units with center consoles for each car were on show - the INE-CR001S for the TOYOTA Camry, the INE-HL001S for the TOYOTA High Lander, etc.
At the “High-end sound system” corner, an audio system including the PXA-H800 audio processor, the IVA-D800C head unit, the DLX-Z17PRO speakers and the PDX-M12 amplifier were displayed and visitors enjoyed the high quality sound installed to the Mercedes Benz CLS demo car.

High quality car-mounted cameras of with advanced functions also were on display, installed to two demo cars. A Toyota Alphard demo car was equipped with the HCE-C500 camera, which shows the driver overhead view of the surroundings as if looking down on the car from the above. On the other hand, a Mercedes Benz CLS demo car was installed with the HCE-C300R rear camera as reference exhibit, which warns drivers with both visible and audible alerts when pedestrians or other objects approach from the rear blind spots. These demo cars demonstrated Alpine’s attention to exceptional driving convenience and safety.


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